The Pitch Code initiative is growing!

Almost all leading reporting agencies from Germany, Austria and Switzerland have now signed the Pitch Code – almost doubling the number from 12 to 20 since the initiative was launched.

For three years, we have been promoting fairness and transparency during the pitching process with the Code. After all, preparing a pitch means a lot of work. Numerous hours pass from idea brainstorming to final design. In 2018, we worked with other leading reporting agencies to formulate eight minimum requirements that a pitch should meet for business and sustainability reporting pitches. These include a brief that clearly articulates objectives and budget, as well as appropriate compensation for the agencies' design services.

We're excited about the new signatories – and look forward to working with them to promote fair competition.

Further information:

Pitch Code
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