Leading the way responsibly
The Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH implements sustainable development and education projects worldwide. The overriding question is: How can we maximise our impact? We provide answers in our integrated corporate report. Its title: Understand, Accept, Change. Combining online and print, the report reinforces the cross-media brand experience.
The central element is a dynamic key visual. It reflects the agility of GIZ and its tasks.
Dynamism also characterises the rest of the design. This is particularly evident in the online report with its many animated icons and figures. This makes the topics of responsibility and sustainability, which are so important for the GIZ brand, quickly tangible for everyone.
Print and online versions complement each other in terms of content depth. Teasered stories from the printed report can be read online using a QR code.
Questions about the project?
