Symrise Sustainability campaign
Sustainable visible Pt. 2
Waste avoidance? Fair supplier relationships? Conserving resources? All of this is a fixed part of the entire supply chain at Symrise. The fragrance and flavorings producer relies primarily on natural flavors and also has a deep-rooted awareness of sustainable alternatives. We were allowed to pour this knowledge into a campaign. With a wink of the eye and the colorful Symrise design, this has become the "Green Facts". After a successful first phase, new designs and facts were created as a continuation.
The combination of wordplay and information also works in poster form for passers-by in Symrise's home town of Holzminden.
In the offices and plants themselves, the Green Facts serve as an internal communication tool to motivate employees to further raise their awareness of people and the environment.
Perfect for social media: We used bold colors, large icons and clear typography to create an entertaining format with a series character for Symrise's sustainability communication. This makes good things even more visible.
Questions about the project?
Isabel Rode
